Campaign Suite 6.4.0

Published on Aug 10, 2017

Major new features

Improved Ad Customizers: Previously, CampaignSuite supported only Dynamic Keyword Insertion in ads {Keyword: default text}. From now on, Expanded Text Ads can also contain Countdowns, IF-Functions and Business Data Ad Customizer.

  • Countdown and Global Countdown: When you use the functions Countdown and Global Countdown, CampaignSuite will count the text length of the whole function as exactly one character, consistent with the way Google Adwords Editor counts it.
  • The syntax looks as follows:
    {=COUNTDOWN(“YYYY/MM/DD HH:mm:ss”,”language”,daysBefore)}
    {=GLOBAL_COUNTDOWN(“YYYY/MM/DD HH:mm:ss”,”language”,daysBefore)}
  • More Information:
    https://support.google.com/adwords/answer/6193743?hl=en (English)
    https://support.google.com/adwords/answer/6193743?hl=de (German)

Countdown-Function

  • IF-Functions: CampaignSuite also allows you to use IF-Functions with the following syntaxes:
    {=IF(device=mobile,A Mobile User Will See This):A Desktop User Will See This}
    {=IF(audience IN(Your Audience List Name),Text For Those Audiences):Text For Users Not In Those Audiences}.
  • For each ad element (Headline 1, Headline 2, Description) you are restricted to use only one IF-Condition. When counting the length of an element, CampaignSuite will count the longer value of either the if-true or the else-branch of the IF-function.
  • More Information:
    https://support.google.com/adwords/answer/7207341?hl=en (English)
    https://support.google.com/adwords/answer/7207341?hl=de (German)

IF-Function

Bug Fixes
  • Authorization of Google Accounts: Previously, whenever multiple Adwords accounts were associated with one Google user, CampaignSuite was only taking the first account during the authorization. Now, it takes all accounts.